Promo Press / Hoaki (92)

Fashion Illustration and Design - Accessories

ISBN: 9788417412647

Author: Manuela Brambatti    Publisher: Promo Press / Hoaki

The third book from this series on illustration and design focuses on the most popular accessories: shoes, handbags, hats, belts, gloves and glasses. Brilliantl...


The third book from this series on illustration and design focuses on the most popular accessories: shoes, handbags, hats, belts, gloves and glasses. Brilliantly illustrated by Manuela Brambatti, a key member of the Gianni Versace fashion house for nearly thirty years, and with the participa- tion of the designer Fabio Menconi, the book guides readers through the fashion world's most iconic accessories, and it features practical information and technical advice on how to draw them to achieve a desired result. From creating a basic drawing to using colour, the way in which techniques are presented seeks to encourage readers to try out what they have learned. The publication provides detailed information on how to capture different materials, surfaces and decora- tions-for example, skin, natural fibres, wool and prints-and it includes sections that provide tips on where to look for inspiration. It also offers examples of transformations in designs and reviews the historical development of accessories. In short, this is a comprehensive, structured and systematic volume that will serve professionals, students and anyone who wants to venture into designing and illustrating fashion accessories.


Bind: paperback


Pages: 268


Dimensions: 216 x 293 mm


Publication Date: 13-03-2020


$75.00
100 Ways To Draw A Bird or How To Make a Living From Illustration

ISBN: 9788417656188

Author: Felix Scheinberger    Publisher: Promo Press / Hoaki

Illustration is applied imagination. But this book is not only about illustration, though it does contain illustrations-lots of them. But there's more. This boo...


Illustration is applied imagination. But this book is not only about illustration, though it does contain illustrations-lots of them. But there's more. This book examines the profession of illustrator, from the vexing subject of money to the question of the right workplace. How do you get commissions? How do you negotiate successfully? What's a fair price? How do you handle the everyday routines involved in illustration work? And, of course, it presents a wide variety of illustra- tion techniques. In short, it makes an effort to enlighten, be useful and answer as many questions as possible. Its author does so, on the one hand, by offering more than twenty really useful tips for budding illustrators-for example, how to stop the fear that a blank page often inspires-and, on the other, by presenting the twenty-five most important illustration techniques in a practical way that awakens the reader's desire to learn more. As a parallel narrative accompanying the humorous texts, there are images by very different illustrators who work with a wide variety of techniques and styles. These pictures are diverse yet easy to compare, because they all show the same thing: a bird.


Bind: paperback


Pages: 224


Dimensions: 170 x 240 mm


Publication Date: 13-03-2020


$65.00
Protest : Pictogram Activism

ISBN: 9788417656331

Author: Un Mundo Feliz    Publisher: Promo Press / Hoaki

This book is a visual guide that collects 400 downloadable copyright-free images of a social and political nature that can be used on T-shirts, posters, fanzine...


This book is a visual guide that collects 400 downloadable copyright-free images of a social and political nature that can be used on T-shirts, posters, fanzines, stationery, and many other mediums. Presenting complex ideas in a straight to the point way, these images allow us to reflect on the contradictions of this world. Accompanied by thought- provoking texts, they are a reaction to issues such as racism, drugs, terrorism, inequality, poverty, war, destruction, life and death, freedom, war and peace, smoking, and animal rights, among others. This brilliant work not only raises important questions about today's society in general but is also a superb illustration of pure graphic design with a political conscience. It is an ideal working tool and reference for professionals and students, or anyone with a keen interest in visual culture and communication. With a foreword by Liz McQuiston and texts by Steven Heller, Bettina Richter, Avram Finkelstein, Sarah Corbett, Fons Hickmann, Lincoln Cushing, King ADZ, and others.


Bind: paperback


Pages: 220


Dimensions: 150 x 200 mm


Publication Date: 04-02-2021


$49.99
Sewing Manual : Skirts and Trousers

ISBN: 9788417412814

Author: Anna de Leo    Publisher: Promo Press / Hoaki

Tired of wearing the same clothes? How about revamping your wardrobe with new custom made clothes? This is a practical sewing manual that shows all the steps fo...


Tired of wearing the same clothes? How about revamping your wardrobe with new custom made clothes? This is a practical sewing manual that shows all the steps for making skirts and trousers, from the basics, like different hand stitches and using a sewing machine, to taking measurements and understanding patterns, all explained with detailed illustrations and photographs for each step. The results are bespoke garments, handmade by you. The book includes everything you need to know to get started; no previous sewing experience is needed, but you will be amazed at what you can achieve: a wealth of different types of skirts -straight, curled at the waist, classic, mini, flared, balloon, mermaid, asymmetric and more - and trousers - with or without pockets, classic, skinny-fit, low-waist, and many more.


Bind: paperback


Pages: 240


Dimensions: 195 x 285 mm


Publication Date: 04-02-2021


$89.99
Designing a Fashion Collection

ISBN: 9788417412777

Author: Claudia Ausonia Palazio    Publisher: Promo Press / Hoaki

Creating a capsule collection - a fashion collection based on one single design concept - is a process that requires much thought and organization, with differe...


Creating a capsule collection - a fashion collection based on one single design concept - is a process that requires much thought and organization, with different steps to be considered. Firstly, it is necessary to find a concept: one single theme that structures the designs of that collection and from which the creations are developed. The next step is to design a moodboard, an inspirational collage formed by images, text and samples of materials prior to the design of the collection, which then leads to the initial sketches using the illustration technique of one's choosing. Through these 16 tutorials the reader will learn the necessary elements that any process should have when designing a collection and how it should be presented in a portfolio. The techniques used in the book range from watercolour to collage, as well as digital tools. This is a book from which aspiring fashion designers will be able to draw the inspiration and skills needed to launch their own collection.


Bind: paperback


Pages: 256


Dimensions: 195 x 285 mm


Publication Date: 02-02-2021


$75.00
Palette Perfect for Graphic Designers and Illustrators

ISBN: 9788417412944

Author: Sara Caldas    Publisher: Promo Press / Hoaki

The creative use of colour and its combinations in illustration, graphic and product design involves understanding how emotions are conveyed and how they affect...


The creative use of colour and its combinations in illustration, graphic and product design involves understanding how emotions are conveyed and how they affect our design and illustrations. We must also consider that colour is perceived differently in different countries and cultures. All this is widely explained in this second book in the Palette Perfect series, illustrated with projects by renowned international illustrators and designers, and organized by colours (identified with CMYK, RGB and HEX codes) and moods associated with the time of day. Based on real examples drawn from graphic design, product design and illustration, different innovative combinations and palettes are shown for each colour as well as the meaning it conveys. Intended for graphic designers, design students, fashion and interior design lovers, and all those interested in exciting and unexpected colour combinations that work.


Bind: paperback


Pages: 288


Dimensions: 148 x 210 mm


Publication Date: 02-02-2021


$59.99
Redesigning Logos

ISBN: 9788417656294

Author: Wang Shaoqiang    Publisher: Promo Press / Hoaki

At some point in the life of a company comes a time when its logo needs to be redesigned. The reasons can vary: the logo may already be or look outdated, or it ...


At some point in the life of a company comes a time when its logo needs to be redesigned. The reasons can vary: the logo may already be or look outdated, or it may be necessary to adapt it to a digital environment that did not exist when it was created, or perhaps another element must be incorporated, or the company is diversifying and the logo must reflect that change. When that time comes, it is important to take into account several factors so as not to lose the essence of the brand, ensuring the public continues to recognize it. This book presents some of the best examples of logo redesigns and provides valuable information on how designers have arrived at their particular solution


Bind: hardback


Pages: 240


Dimensions: 210 x 285 mm


Publication Date: 07-01-2021


$120.00
The Revival of Letterpress and Handmade Type

ISBN: 9788419220776

Author: Wang Shaoqiang    Publisher: Promo Press / Hoaki

This handbook uncovers the rich history of handmade type and the process of letterpress printing showcasing works of contemporary international top printers and...


This handbook uncovers the rich history of handmade type and the process of letterpress printing showcasing works of contemporary international top printers and designers. Letterpress, a Chinese invention from the 10th century consisting in the use of movable types and adopted in the Western Hemisphere about 1440, forever transformed communication and the way and speed at which information is spread, paving the way for the modern press. This book explores the rich history and intricate process of letterpress printing with a curated list of classic movable types arranged in style order, highlighting the beauty and craftsmanship of contemporary typography. A handbook and source of inspiration for type designers, letterpress enthusiasts, design students, and craft lovers alike, it explains the revival of classical letterpress and its widespread use with a modern aesthetics in different forms of art and design such as books, posters, customised stationary, name cards and letterheads, to name a few. Including biographies and exclusive interviews, it also introduces prominent letterpress designers, artists, type foundries, and institutions from around the world, making it a treasure trove for graphic designers, typographers, self-publishing authors, and small presses as well. The future of letterpress promises to be a long and colourful one. Readers are invited to join this fascinating revival and be inspired by the enduring charm of letterpress and handmade type.


Bind: paperback


Pages: 240


Dimensions: 190 x 250 mm


Publication Date: 15-05-2024


$75.00
DUE > 1st Jul 2024
Artists On Creative Processes

ISBN: 9788419220479

Author: Miguel Angel Perez Arteaga    Publisher: Promo Press / Hoaki

A collection of artists' portraits, where they talk about the difficulties to be and remain creative and how to overcome blocks. This book should serve as a sou...


A collection of artists' portraits, where they talk about the difficulties to be and remain creative and how to overcome blocks. This book should serve as a source of inspiration to help creative people overcome the obstacles that can appear during the production process. Featuring 25 genre-defying artists working outside the mainstream, it takes readers inside their work spaces and challenges them to focus on details that help reveal some of the secrets of their creative activity. In addition to the many images of their work, the artists, in their own words, shed light on the creative processes that made them possible. They explain why they create, what they are trying to say and how they look to literature, sculpture, music, theatre or scenes from everyday life to overcome creative blocks and selfdoubt and stay inspired and productive. Through their words and work, the contemporary painters, sculptors, photographers, muralists and textile artists that appear in this insightful and visually sumptuous book transmit the emotion, energy, individuality and irony that defines their artistic production and the creative processes behind it. Some artists included: Alexandra Duprez, Eltono, Soeurs Siamoises, Hermann Josef Hack, Gaia Bernasconi, Luca Giovagnoli. Johanna Schaible, Nicholas Stevenson, Sophie Woodrow, Michael McGrath, Cristina Sitja.


Bind: paperback


Pages: 304


Dimensions: 152 x 215 mm


Publication Date: 04-09-2024


$75.00
DUE > 1st Nov 2024
Sustainable Fashion

ISBN: 9788417412791

Author: Wearme Fashion    Publisher: Promo Press / Hoaki

The planet has reached a critical point and it is up to us all to innovate and drive change in all aspects of life, including how we design, produce and purchas...


The planet has reached a critical point and it is up to us all to innovate and drive change in all aspects of life, including how we design, produce and purchase our clothing. The fashion industry and its procedures are changing rapidly thanks to the visionary mindset of innovators, the renewal of industrial processes, and a reconsideration of existing values. More and more customers are demanding the clothes they buy to be socially and environmentally aware: no child labour, minimal ecological impact, and safe working conditions are the basis of the sustainable values that customers are expecting from fashion companies. This book provides all the necessary insight for designers, fashion companies, retailers, and consumers that want to become more sustainable. It includes a comprehensive overview of the current actions taken by pioneering designers and brands, and how they are integrating basic sustainable principles, as well as eco- friendly and repurposed materials, to create a new generation of fashion products, including information on different fabric types, alternative production methods, and practical care advice for garments.


Bind: paperback


Pages: 176


Dimensions: 190 x 250 mm


Publication Date: 31-03-2021


Tags: April 2021   Fashion
$75.00
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