- Agriculture
- Architecture & Design
- Arts & Photography
- Biography
- Business
- Calendars and Diaries
- Childrens (All)
- Childrens (Illustrated)
- Childrens (Picture flats)
- Childrens (Te Reo)
- Classics
- Cooking, Food & Drink
- Craft & Hobbies
- Design (Art / Graphics)
- Design (Interiors)
- Education
- Fashion
- Fiction & Literature
- Fiction - Young Adult
- Gift Ideas
- Health & Wellbeing
- History
- Home & Garden
- Humour & Gift
- Instead of a Card Poems
- Military
- Music
- New Zealand
- NZ (History)
- NZ (Landscapes)
- NZ (Pictorial)
- Poetry
- Reference
- Religion & Faith
- Science & Nature
- Sport & Recreation
- Stationery
- Taschen : 40th Anniversary Edition
- Taschen : BA Basic Art
- Taschen : BU Bibliotheca Universalis
- Te Reo Māori
- Transport
- Travel
Brand Addiction
ISBN: 9788417084035
Author: Wang Shaoqiang Publisher: Promo Press / Hoaki
We use fashion as an outside expression of who we are on the inside. This is why, more than in any other field, branding is essential to the fashion industry. Good branding is storytelling - a consistent message, weaving meaning into every piece. Brand Addiction is a compilation of complete visual identity systems designed for fashion shops. From the door sign to the label, these projects take into account every detail of decoration, from labels, to the trademark's colour. All these components contribute to a brand's Identity and ignite consumers' passion for purchasing.
Bind: hardback
Pages: 240
Dimensions: 210 x 280 mm
Publication Date: 14-03-2018