Following Layout Now and Colors Now, Typography Now provides comprehensive guidelines for understanding, creating, and using Latin, Chinese and Japanese typefaces in the increasingly interrelated world. Apart from analyzing the most classic typefaces and showcasing the well-chosen popular typefaces, it also features some best examples of typography, providing perspectives on the dynamism of typographic design

Bind: hardback

Pages: 248

Dimensions: 230 x 300 mm

Publication Date: 20-08-2020

This book features the untold beauty of Chinese architecture and design. Readers will be witnessing the grace and elegance of the Asian aesthetic through this beautiful book. The rationale of the renowned interior designer Eric Tai ranges from luxury to chic, expressive to implicit. Tai is one of the leading figures in Chinese interior design. The Elegant East is both a collection and a guide to how Chinese cultural elements can integrate and develop under modern interior design context. Tai's works are timeless and lively. He bridges the gap between cultures and his works display the sophisticated fusion of the East and West. In this book, Tai showcases the 29 interior designs from his top works which includes show houses, sales centres, estate villas etc. Inspiring and appealing pictures take you on a journey dancing to the uprising and awakening of the modern Chinese lifestyle.

Bind: hardback

Pages: 352

Dimensions: 235 x 305 mm

Publication Date: 06-01-2021

Color psychology shows that color has great influence on our mind, which has been widely applied in product packaging and achieved great success in boosting sales. This book exemplifies the critical roles that color plays in branding and marketing, and introduces the basics of color theory. Meanwhile, with useful charts of rich color schemes, the book shows the unlimited possibilities in creating effective packaging colors for different products, which is further examined by a selection of outstanding package designs from around the world.

Bind: paperback

Pages: 256

Dimensions: 215 x 280 mm

Publication Date: 20-12-2019

The once denied and misunderstood subcultures, such as otaku/geek culture, are now making their ways to the mainstream and significantly influencing the trends and directions of arts. Otaku Life is trying to present otaku elements in the context of arts, design and culture. By exploring its cultural background and most concerned issues, this book strives to get otaku elements known in a profound yet artistic way.

Bind: hardback

Pages: 240

Dimensions: 200 x 270 mm

Publication Date: 31-01-2019

As an important type of graphic design, infographic is a highly condensed, yet versatile, way to transmit information. The book has included infographic designs for different fields, in different creative approaches, and from different parts of the world. It explores the effective way to communicate by combing text, numerals, symbols, pictures and charts, while maintaining the appeal of design.

Bind: paperback

Pages: 208

Dimensions: 185 x 250 mm

Publication Date: 01-04-2020

Color plays such an important role in visual effect, psychological experience, and brand characteristics that color marching is essential for a brand designer.This book arms readers with the basic knowledge of color matching and more than 100 commercial design cases which have been broken down as practical reference for creation.

Bind: paperback

Pages: 208

Dimensions: 185 x 250 mm

Publication Date: 01-04-2020

The origin of coffee dates back thousands of years, The unique charm of coffee makes it an irreplaceable part of life, with more and more coffee houses popping up in different parts of the world.

Bind: paperback

Pages: 208

Dimensions: 185 x 250 mm

Publication Date: 01-04-2020

A superb minimalist design opens up a big world beyond its simplicity. This book is an exciting array of graphic design works from around the world, including brand identity, packaging, poster, etc.Every designer has been invited to share their insights into minimalist design, including their aesthetic value and creative attitude, by means of project introduction and in-depth interview

Bind: paperback

Pages: 208

Dimensions: 185 x 250 mm

Publication Date: 30-04-2020

Smart technology is rapidly changing the way we interact with the world through products. The trend for decades now has been towards ever smaller, better designed technology that is more focused on user experience and lifestyle. Most designs are now available in multiple colors or finishes, offer different features between models or are customizable to a customers needs. Smart Product Design looks at the latest innovations in smart home, health and wellbeing, sports and fitness, business, travel and more. Featuring almost 100 products with details and concept sketches as well as interviews with some of todays leading designers on their inspiration, concept design and philosophy, and how they balance aesthetics with functionality.

Bind: hardback

Dimensions: 220 x 265 x 25 mm

Good food could never be perfect without a savoury design. A successful visual design is already a great appetizer before you step in a dinning place. Graphic designers could be legitimately acclaimed as chefs that make inedible delicacy.

Bind: paperback

Pages: 208

Dimensions: 185 x 250 mm

Publication Date: 10-04-2020