This book presents different spaces, offices, bookshops/cafes, hairdressers, jewellery shops, fashion retail stores, tea shops, etc ... In all of them, we can see that their branding and interior design generate a global image with its own personality, which attracts and foster loyalty in the customer who looks for new experiences more special and intimate. These are spaces that show us the spirit and soul of these small businesses which through their visual image, surprise us with more innovative and creative experiences.